INFO
Jon Patterson is a Product Designer @Instagram, specializing on Design Systems that scale.
ABOUT
I specialize in visual design systems—crafting cohesive systems through typography, color, shape, motion, and interactions to build branded experiences between digital and physical products.
With over 15 years of experience, I’ve been fortunate to partner with great people across Frog, Wolff Olins, Collins, Red Antler, NewDealDesign, Ogilvy Mather, Addison, Instagram, Facebook & Nooka.
Product Design
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Visual Design
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Design Systems
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Art Direction
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Branding
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Strategy
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Prototyping
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Product Design • Visual Design • Design Systems • Art Direction • Branding • Strategy • Prototyping •
BELIEF
I believe that focusing on the 'why' of design unlocks the ability to define and refine systems. This approach has enabled me to collaborate across diverse disciplines and embrace emerging technologies as our industry continues to evolve.
Product Design
•
Visual Design
•
Design Systems
•
Art Direction
•
Branding
•
Strategy
•
Prototyping
•
Product Design • Visual Design • Design Systems • Art Direction • Branding • Strategy • Prototyping •
INFO
Beyond my work at Instagram, I’m the founder of an experimental surfwear studio Surf to Air
S—2A
Inspired by our oceans, I focus on developing patterns exclusively for surfwear through generative art and AR technologies. This passion allows me to explore the intersection surfwear and design, refine my craft, and experiment with emerging technology.
CLOSING
I'm passionate about exploring the intersection of digital and physical experiences through new tools and experimental design. I’m always open to connecting with like-minded companies and individuals to build systems that unlock creativity, cohesion, and expression across diverse experiences—feel free to reach out!